Threat Rollup by App Info
This report shows how threats are distributed across different app versions, allowing marketers to identify specific app versions prone to fraud or low-quality traffic.
Goals
RoAS
Campaign Efficiency
Parameters
App Bundle ID
App Version
appId
Teams
Ad Operations
App Development Teams
Marketing Teams
How to use
Use this report to understand which app versions are delivering the highest threats. Marketers can optimize their campaigns by excluding specific versions with high threats.
Prescription for Low TQI
Investigate app versions contributing to low TQI scores and consider blocking or reducing targeting for these versions.
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