Device Type vs Threat Count
The report illustrates threat patterns by device type, allowing optimization for certain device types to reduce risk and improve delivery.
Goals
Ad Delivery
Parameters
BrandID
Teams
Device Type Managers
Delivery Optimization Teams
Ad Operations
How to use
Marketers can use this to target certain device types with lower threats and improve campaign delivery to high-performing devices.
Prescription for Low TQI
Campaigns should avoid device types that consistently score low on TQI and deliver poor traffic.