Referrer Impact on Quality

Summarizes the impact of referrers on traffic quality, helping identify referrers that consistently drive low-quality traffic.

Goals
Referrer Optimization
Traffic Quality
Parameters
Campaign ID
Teams
Traffic Quality Teams
Referrer Optimization Teams
Marketing Analysts

How to use

Use this report to prune referrers that consistently drive low-quality traffic and focus on those delivering healthy traffic.

Prescription for Low TQI

Referrers that consistently generate low TQI scores should be pruned to improve traffic quality.